My portfolio
Every project below is a real small business I've worked with. The results are real too — no inflated numbers, no cherry-picked metrics. This is what good work actually looks like.
Mitchell Florist
Local Florist
Mitchell Florist
Local Florist
A dated, slow website was costing Mitchell Florist dearly — customers were landing on the site and bouncing straight to a competitor. We rebuilt the site from scratch with a focus on mobile performance and local SEO, then launched a Google Ads campaign targeting same-day delivery searches.
Results achieved
- 247% increase in organic traffic in 4 months
- Page 1 for "florist [city]" and 12 related terms
- 3× more online orders vs. the previous year
- 4.8-star Google review average maintained
Hendricks Plumbing
Trades & Home Services
Hendricks Plumbing
Trades & Home Services
Tom Hendricks had been in plumbing for 20 years but his online presence was non-existent. His website was a DIY job from 2014 that didn't work on mobile. We built a fast, professional site with clear calls to action, then focused on ranking for emergency plumber searches in his service area.
Results achieved
- First page Google rankings for 18 local keywords
- 60% of new enquiries now come via the website
- Emergency call-out bookings up 40% year-on-year
- Website loads in under 1.5 seconds on mobile
Park & Co Accounting
Professional Services
Park & Co Accounting
Professional Services
Park & Co were well respected in their local area but invisible online. Competing with the big national accounting firms felt impossible. We built an authoritative site with long-form content targeting the specific services their ideal clients search for — and the results proved that local firms can absolutely win online.
Results achieved
- Organic traffic doubled within 6 months
- Ranking for 34 high-intent accounting keywords
- 12 new business clients acquired via organic search
- Average time on site increased from 45s to 3m 20s
Suncrest Bakery
Food & Hospitality
Suncrest Bakery
Food & Hospitality
Suncrest Bakery had a loyal local following but wanted to grow their corporate catering orders — a far more profitable side of the business. We redesigned the site with a dedicated catering section, built an email list from scratch, and ran targeted Instagram Ads to local office managers and event planners.
Results achieved
- Corporate catering enquiries up 180% in 3 months
- Email list grew from 0 to 1,200 subscribers
- Average order value increased by 35%
- Featured in two local business directories from PR
Vista Legal
Law Firm
Vista Legal
Law Firm
Vista Legal's old website looked like it was built in 2010 — and their conversion rate showed it. With legal services, trust is everything. The redesign focused heavily on social proof, clear service pages, and a streamlined consultation booking process. We then drove qualified traffic via both organic and paid search.
Results achieved
- Consultation bookings increased by 85%
- Cost-per-lead from Google Ads reduced by 42%
- Bounce rate dropped from 74% to 38%
- Now ranking top 3 for 8 high-value legal keywords
Ridgeline Trails
Tourism & Adventure
Ridgeline Trails
Tourism & Adventure
Ridgeline Trails offered guided hiking experiences but relied almost entirely on word of mouth. Their website had no booking system and no way to capture leads. We built a full booking-enabled site with rich destination content, optimised for the long-tail search terms that serious hikers actually use.
Results achieved
- Online bookings went from 0 to primary revenue channel
- 189% growth in organic search traffic
- Average booking value of £340 per person
- Featured in 3 travel publications as a result of content
"Working with Steve was the best business decision I made last year. He doesn't just build websites — he builds growth engines."
Lisa Park
Director, Park & Co Accounting
Your business could be next
Results like these don't happen by accident — they come from a clear strategy and consistent execution. Let's figure out what that looks like for you.