Archive for November, 2006

do-it-yourself:

* Learn HTML, XHTML, CSS, Java, etc. ** VERY time consuming!!**
* Use an HTML editor You still need to know how-to! Not all of these software applications will do the same thing; they all have “glitches” - applications that may be limiting and / or device sensitive. But this is the best way to go about it if you have limited funds. Several website hosting companies have HTML editing software online for your use.
* Some website hosts now have premade templetes that you can alter. This can give you a more professional look.

hire someone:

* The biggest factor here is TRUST as this market is wide open with various pricings and product value. I’ve seen prices from $49.00 per page to $6,450.00 for a 5 page medical website. And just because you spend a bunch doesn’t necessarily mean that you’re getting top quality!
* YGWYPF: It usually comes down to this - you get what you pay for. Website design costing upwards of $4,000 usually has the criteria of a highly recommended, totally qualified design staff. As for those “bargain” priced websites, I see these as being more detrimental than influential to your business presence and accountability.
* Hire friends or family who knows a little about it. They might even have credentials and an attractive portfolio. NOT RECOMMENDED as business should be kept as business. I’ve seen too many “moonlighters” who do not deliver … YGWYPF!
* Use a company that provides package deals. This is generally the best solution for most businesses as these web design outfits use predesigned templetes, relieving a lot of labor. But what if you need something different? Most likely you’ll end up paying for a full service design.
* Most web design companies will also charge for updating your website. Make sure you plan for this, too.

What it all amounts to is:

1. Do your homework: research and ask questions.
2. Know what you truely need in a website as far as content and usability.
3. Take note of website designs you like - make a special folder for these.
4. Start (if you haven’t already) composing facts, articles, product and company descriptions and collecting photos, drawings, and clip art. These should all be contained in a single folder on your hard drive.
5. Don’t be too conservative. Your initial outlay may be more than you planed for but in the long run, you’ll benefit more with a great design and good quality.

stevestuff

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