Website Choices

… tools, news, products, and choices for webmasters

22
Nov
2006
Picture of Steve, The BlogmasterEasy Process for Creating Great Copy
by: Jenn Givler


The absolute key to writing copy is that it must help you make a connection with your customers. If you are not connecting with your customers and potential customers, your copy writing will not work. You must show, through your copywriting that you understand your customer’s needs and that you can help solve their problems.


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3 Steps to Usability
by: Drew Stauffer

Websites are built for specific types of viewers and must appeal to a definite target market. Users must be able to view your site, scan everything, and immediately understand what the website is about. Similarly, for maximum usability, your website has to appeal to the needs of search engines. Usability comes down to three main areas …

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Getting Keyword-rich Content
by: John Case

A crucial part of getting your web site noticed by the search engines is having lots of fresh keyword-rich text content on your site. Fortunately, there are many efficient and affordable ways to add new content to your site. Here are just a few of them.
  1. Hire a Ghostwriter
  2. Keep a Blog
  3. Create a Forum on Your Site

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By ERIC A. TAUB Published: November 15, 2006

Build a bad-looking small-business site filled with poorly written text, and your potential customers will go away. Build one that is attractive, compelling and clever, but crucial design mistakes will still guarantee that few people will know that the site exists.

“A site must have addictive content,” says Vincent Flanders, a Web design consultant in the Seattle area who is the creator of Webpagesthatsuck.com

nytimes.com logo

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(more to come)

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